Hello to all in cyberspace. Being an Email Marketing Analyst, it’s my job to deploy Jockey® emails and dive into the analytics once the campaigns have completed. Needless to say, blogs aren’t really my forte. When I first heard the design concept of employee birthday e-mails I thought, “seems like a cool idea, but I’m glad I don’t have to be featured.” Well, since I am writing this blog post about my photo shoot and birthday email campaign, you can see things didn’t work out quite as planned. And, to be honest, I’m happy they didn’t.
I was asked to come up with an email theme/idea to display my favorite Jockey products. This was a task I took very seriously. I wanted to be creative and show my personality. Since many of you don’t know me, I consider myself a bit of a character. So, for this email, I channeled my inner Tom Cruise (from Risky Business), and hiked up to our studio for my personal photo shoot. I have no shame, so it was pretty easy for me to ham it up in front of the camera and the cameraman — even if I was only in my Jockey® staycool V-Neck Tee , Jockey Signature boxers and Go Tech socks.
I’ve been with Jockey for just over 6 months and I never thought I’d find myself in front of a camera modeling my favorite Jockey® products. The whole experience was surreal for me. As you’ll see from the picture, no matter what your age, you can always rock out with awesome Jockey® products! WINNING!