Tag Archives: Staycool

Tim Tebow photo curiosity

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Tim Tebow

Some media outlets and bloggers are expressing curiosity about our recent use of an image of Jockey spokesman, Tim Tebow. Maybe you are, too, so we thought we’d set the record straight!

Jockey has a great relationship with our spokesman, Tim Tebow, and we’ll always feature Tim in a manner befitting who he is, and what we mutually agree on to be tasteful and appropriate.

As Tim was leading his team to the playoffs, Jockey had a campaign supporting Tim’s efforts, and the Jockey.com homepage image we used of Tim in the locker room wearing our Jockey SPORT collection (you can see the waistband) was meant to express a powerful, competitive tone and be topical. The photo nicely complemented the corresponding copy, “Playoffs. Tebow Time.” When Tim’s team was no longer in contention for the championship, we reformed the homepage copy to express “Thanks for showing us how to staycool this season” (Tim is the face of the Jockey® STAYCOOL collection), and changed the homepage photo to feature Tim wearing his favorite staycool t-shirt with timely, corresponding copy.

That’s it. Really. Sometimes the truth is far less interesting than imagination!

It’s gotta be the underwear!

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It’s Tebow time! If our spokesman, Tim Tebow, hasn’t given you a roller coaster ride of excitement this season, we’re adding  a little something to the mix – the Jockey $1 Million “Super” Challenge. While #15 continues delivering us “edge of the couch cushion” performances, we’re challenging ourselves to give the Tebow Nation and Jockey fans a little something extra to cheer about. How? If Tebow’s team wins the championship game, we’re celebrating with a fresh pair of Jockeys for A LOT of people!

HERE’S THE SCOOP: If Tebow’s team continues their hot streak and captures that hallowed trophy in Indianapolis, Jockey will celebrate with the fans, 40,000 to be exact, with $1 Million worth of product. The fun doesn’t stop there, one fan will score a $15,000 (it’s our favorite number!) grand prize!

We’re so excited about this, and we want to make sure you get your chance to get a piece of the action. You can enter the Jockey $1 Million “Super” Challenge online in two simple ways starting December 15, 2011:

  • All customers who make a purchase on Jockey.com will automatically be entered for a chance to win.

 

The contest will run until February 5, 2012, or for as long as Tebow and his teammates are still in the mix to win the big one.

In honor of Tebow’s incredible winning streak, we’re also giving our fans even more reason to root on our coolest quarterback. When Tebow & Denver win, all of our fans win, too! We’ll have special weekly football-related savings on all Jockey.com styles. To get in on the savings, all you need to do is check out www.jockey.com/tt15 each week to see what we’re up to!

To make sure you stay up-to-date on all things Jockey and Tebow, we’ve created the hashtag #IfTebowWins. Now, you’ll never miss a thing. Don’t be shy, tag your tweet with #IfTebowWins and tell us how you’d celebrate Tim Tebow and Denver winning the championship!

Excited? We are! Head over to our sweepstakes page and get signed up to get your piece of our Jockey $1 Million “Super” Challenge!

Enter now »

Go Tim Tebow!

The Jockey Staycool Winter Getaway

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If this holiday season is like every other, you’ll be tired, worn out and ready for a vacation when it’s all over. We’ve got your perfect solution for recovering from the holiday hustle and bustle: a super cool winter getaway.

Between November 21 and December 19, you can enter to win the Jockey® Staycool Winter Getaway by visiting the “Win a Winter Getaway!” tab on our Jockey® Facebook page. But wait, the fun doesn’t stop there.  You could also win in one of our weekly drawings.

Here’s the scoop on all the prize details:

Grand Prize:

  • Trip for two (2) to beautiful Vail, Colorado
    • Round-trip (coach class) air transportation for winner and guest
    • Three (3) day /(2) night luxury hotel accommodations at The Lodge at Vail® A Rock Resort
    • Three (3) day car rental
    • Spending money – $700 for the winner in the form of a bank card
    • Lift tickets for two (2)
    • Rental equipment for two (2)

 

Weekly prizes:

  • There will be a total of four (4) weekly drawings for a $50 Jockey® Gift Card. Gift cards are valid on all Jockey® products  including Jockey® staycool. Terms and conditions of the Gift Card apply.

 

You might be wondering, “So, why is Jockey staycool perfect for a winter getaway?” Winter is all about layering up, and the proven technology behind Jockey® staycool helps regulate your skin temperature so you’ll stay comfortable (and sweat-free!) underneath all those winter layers. Now that’s smart layering! To learn more about the science and technology behind Jockey® staycool click here »

Ready to layer up, “staycool” and hit the slopes in Vail, CO?  Get over to our Facebook page and enter now!

Good luck and staycool,

The Jockey® Team