Our involvement doesn’t stop today; employees can contribute and get involved all month long. Keeping it casual in the office with our “Jeans for a Reason” program gives our team the opportunity to be comfortable AND contribute to a special cause. Funds from our “Jeans for a Reason” program this month will be donated to the American Heart Association. Along with their donation, employees not only enjoy comfort at work, but they also earn a RED DRESS sticker and a Heart Health Guide for healthy living tips.

Last but certainly not least, employees are encouraged to team up for our “Hallway Heart Walk” later this month where we’ll venture around our office enjoying a little mid-day fitness walk.

We’d love to hear, how are you Going Red?

Some media outlets and bloggers are expressing curiosity about our recent use of an image of Jockey spokesman, Tim Tebow. Maybe you are, too, so we thought we’d set the record straight!

Jockey has a great relationship with our spokesman, Tim Tebow, and we’ll always feature Tim in a manner befitting who he is, and what we mutually agree on to be tasteful and appropriate.

As Tim was leading his team to the playoffs, Jockey had a campaign supporting Tim’s efforts, and the Jockey.com homepage image we used of Tim in the locker room wearing our Jockey SPORT collection (you can see the waistband) was meant to express a powerful, competitive tone and be topical. The photo nicely complemented the corresponding copy, “Playoffs. Tebow Time.” When Tim’s team was no longer in contention for the championship, we reformed the homepage copy to express “Thanks for showing us how to staycool this season” (Tim is the face of the Jockey® STAYCOOL collection), and changed the homepage photo to feature Tim wearing his favorite staycool t-shirt with timely, corresponding copy.

That’s it. Really. Sometimes the truth is far less interesting than imagination!

New Year, new undies! Turns out, you might not be the only one following that rule of thumb. Jockey spokesman, Tim Tebow, paid a visit to our Castle Rock, Colorado, Jockey outlet store to re-stock his drawers with some Jockey favorites. Thanks to our amazing store team, Elaine M. (left) and Candace C. (right), Tim walked out one happy shopper.

Any guesses at which Jockey styles Tim got?

We challenged our amazing bloggers to put Jockey’s sport bra to the test and then wash it using Purex Crystals. They did a stellar job sharing the importance of carefully washing your activewear styles with the right softeners. Activewear styles like our Jockey sport bra have unique product features like moisture wicking fabric, making them unlike everyday clothing. Therefore, washing them as so is wrong-o. Thankfully, Purex Crystals is here to rescue your workout gear!

Here’s the scoop on what makes these two products a perfect match: Purex Crystals are 92% natural crystals that infuse long-lasting freshness (for days!) into the fabric fibers of clothing – without harming the properties of your garment (some call it magic). With activewear apparel like our Jockey sport bra, traditional fabric softeners use oils to soften which can destroy the moisture wicking ability of your activewear. We know what you’re thinking, “Who knew?” The answer: Purex Crystals.

If your activewear styles have fallen victim to those nasty fabric softeners, no worries, we’ve got you covered! Now through February 12, Jockey is offering everyone a special 20% OFF offer for any Jockey.com or Jockey outlet store purchase when you sign up for the savings here ——> www.purex.com/jockey. Wait, it gets better. When you visit any Jockey outlet store location and purchase activewear, you’ll score an exclusive Purex Crystals coupon, keeping the savings rolling in.

Now, you can enjoy the features of your activewear clothes minus the stink. Caution: Be prepared to be the envy of all your workout partners.

Motivated to work out and do some laundry? Don’t forget to grab your special savings from Jockey and Purex Crystals here ——-> www.purex.com/jockey.

Happy workouts and washings!

We’re so glad to have you as a Jockey customer, Patricia!

Thanks to our new Jockey men’s and women’s staycool collections, getting ready to brave the cold doesn’t have to be such a struggle. “Why,” you ask? The simple answer is: Thermocules. Don’t worry, they’re not as scary as they sound.

The technology in Jockey staycool was originally developed for astronauts – making your underwear so cool it’s out of this world! More importantly, the proven technology helps regulate your skin  temperature so you feel cooler more and more comfortable all day, every day… all year long.

The recent findings conudcted byMarketing Research Company – Kelton Research – has us convinced that Jockey staycool is the perfect piece to layer underneath any wardrobe.  Here’s what they’ve discovered:
What do you think? Have you been layering up a sweat all this time?

To help share why Jockey staycool is the essential layering piece for your winter wardrobe, we turned to our friends from iwearyourshirt. Jockey is an official sponsor of iwearyourshirt.com and we work with them to giveaway and share really awesome Jockey products (like staycool). Plus, they make entertaining videos and do a really great job wearing our t-shirts!

Recently, they got their hands on some staycool and made videos to share why Jockey staycool is the smart way to layer up this winter. We hope you enjoy these videos as much as we do. When you’re finished, be sure to check out our men’s and women’s Jockey staycool styles on Jockey.com!

Staycool, everyone!

“You people at Jockey are amazing,” Ray marveled. “You can bet I’ll be back again and again as I keep on losing!”

Congratulations, Ray, from the entire Jockey team!

If this holiday season is like every other, you’ll be tired, worn out and ready for a vacation when it’s all over. We’ve got your perfect solution for recovering from the holiday hustle and bustle: a super cool winter getaway.

Between November 21 and December 19, you can enter to win the Jockey^® Staycool Winter Getaway by visiting the “Win a Winter Getaway!” tab on our Jockey^® Facebook page. But wait, the fun doesn’t stop there.  You could also win in one of our weekly drawings.

Here’s the scoop on all the prize details:

Grand Prize:

• Trip for two (2) to beautiful Vail, Colorado
  • Round-trip (coach class) air transportation for winner and guest
  • Three (3) day /(2) night luxury hotel accommodations at The Lodge at Vail® A Rock Resort
  • Three (3) day car rental
  • Spending money – $700 for the winner in the form of a bank card
  • Lift tickets for two (2)
  • Rental equipment for two (2)

Weekly prizes:

• There will be a total of four (4) weekly drawings for a $50 Jockey^® Gift Card. Gift cards are valid on all Jockey^® products  including Jockey^® staycool. Terms and conditions of the Gift Card apply.

You might be wondering, “So, why is Jockey staycool perfect for a winter getaway?” Winter is all about layering up, and the proven technology behind Jockey^® staycool helps regulate your skin temperature so you’ll stay comfortable (and sweat-free!) underneath all those winter layers. Now that’s smart layering! To learn more about the science and technology behind Jockey^® staycool click here »

Ready to layer up, “staycool” and hit the slopes in Vail, CO?  Get over to our Facebook page and enter now!

Good luck and staycool,

The Jockey® Team

Eric Goni, general manager at Jockey Costa Rica, shared pictures from the plant’s hydroponic greenhouse project that was built at the back of the Jockey property. The team there brought in a technician who taught them the basics of organic farming using hydroponics and they are now able to eat their own produce. The structures in the photos were built by Jockey employees (operators, mechanics, etc.) and there’s also a committee in charge of maintaining and feeding the plants. All materials used on this project are 100% natural or are recycled items taken from the production process (i.e. broken buggies, pallets, bamboo, plastic thread cones, etc.).

“The goal is to grow a variety of things such as lettuce, onion, basil, bell peppers, cilantro, celery, etc. and be able to have our very own organic salad bar,” said Goni.

For the past seven years, Jockey and retailer Palais Royal have partnered at the annual Susan G. Komen Race for the Cure event in Houston, Texas, creating a sponsored giveaway to race participants and attendees. Jockey sales representatives provide the manpower and the product for the event, which brings in more than 50,000 people to the Houston area each year. Jockey’s popularity at this event has soared due to the generous giving, and this year was no exception, as Jockey volunteers gave away 5,000 Jockey women’s Naturals boy leg briefs and 5,000 men’s staycool t-shirts.