Hello to all in cyberspace. Being an Email Marketing Analyst, it’s my job to deploy Jockey® emails and dive into the analytics once the campaigns have completed. Needless to say, blogs aren’t really my forte. When I first heard the design concept of employee birthday e-mails I thought, “seems like a cool idea, but I’m glad I don’t have to be featured.” Well, since I am writing this blog post about my photo shoot and birthday email campaign, you can see things didn’t work out quite as planned. And, to be honest, I’m happy they didn’t.
I was asked to come up with an email theme/idea to display my favorite Jockey products. This was a task I took very seriously. I wanted to be creative and show my personality. Since many of you don’t know me, I consider myself a bit of a character. So, for this email, I channeled my inner Tom Cruise (from Risky Business), and hiked up to our studio for my personal photo shoot. I have no shame, so it was pretty easy for me to ham it up in front of the camera and the cameraman — even if I was only in my Jockey® staycool V-Neck Tee , Jockey Signature boxers and Go Tech socks.
I’ve been with Jockey for just over 6 months and I never thought I’d find myself in front of a camera modeling my favorite Jockey® products. The whole experience was surreal for me. As you’ll see from the picture, no matter what your age, you can always rock out with awesome Jockey® products! WINNING!
Dad’s… they sure are amazing aren’t they? With Father’s Day right around the corner, the question we’re asking is — what do you get the man that does it all? It is no easy task to shop for the “dad-of-all-trades.” So, this year, we’re helping you out with our Father’s Day Gift Guide, filled with styles dad is sure to love.
Whether it was the time he taught you how to ride your first bike, change the oil in your first car or reassure you that the scary noise you kept hearing underneath the bed was NOT a monster – Dad has always been there offering his support. Show dad your appreciation for all that he does with the gift of comfort from his favorite Jockey® collection. From everyday essentials like socks, boxers and t-shirts to our sport performance and Jockey® staycool collections (that’s right, even dads can be cool!), we’ve got something for every dad.
To make this day even more special — we’re taking $10 OFF your $50 purchase on men’s styles. That means you can spoil dad just a little bit more! Stop by Jockey.com® between 6/8-6/19 to get in on these savings. Plus, be sure to enter coupon code JKYDAD at checkout.
To all the dads out there, we wish you a Happy Father’s Day!
This year, for my birthday, I had an exciting opportunity… I got to have a Jockey® email all about me! I was encouraged to come up with my own creative concept to feature my favorite Jockey® styles in an email. I thought it would be fun to display my top picks on balloons to go with the birthday theme. I chose the Naturals seamfree® underwear, one of our newest styles of sports bras and a pair of coolmax® socks, that have a great colors and patterns, as my top picks.
As a web designer and art director of ecommerce photo shoots, I usually prefer to be a behind-the-scenes gal, but this was a really fun experience. Adam, (the photographer) and I used fishing line to get the balloons to stay straight for the panty and sports bra top shots and I had a blast posing for pictures in our very own Jockey® studio. Amanda, my co-designer did an amazing job pulling together the look and feel of this email to reflect my personality. I had a wonderful birthday, thanks for helping me celebrate!
The Jockey Person to Person Modal Blend Wrap Cardigan was featured on The Today Show’s “Royal Wedding” segment on how to achieve Kate Middleton’s look.
Hello to all in cyberspace. Being an Email Marketing Analyst, it’s my job to deploy Jockey® emails and dive into the analytics once the campaigns have completed. Needless to say, blogs aren’t really my forte. When I first heard the design concept of employee birthday e-mails I thought, “seems like a cool idea, but I’m glad I don’t have to be featured.” Well, since I am writing this blog post about my photo shoot and birthday email campaign, you can see things didn’t work out quite as planned. And, to be honest, I’m happy they didn’t.
This year, for my birthday, I had an exciting opportunity… I got to have a Jockey® email all about me! I was encouraged to come up with my own creative concept to feature my favorite Jockey® styles in an email. I thought it would be fun to display my top picks on balloons to go with the birthday theme. I chose the 
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