Win Free Jockey Underwear

A new year represents a fresh start. As underwear people, we couldn’t think of any fresher start to 2013 than a year’s worth of free Jockey underwear.

Now through December 30, 2012, “Like” us on Facebook and enter for your chance to win free underwear for an entire year.  Sounds easy, huh? It is. Plus, we love connecting with our fans on Facebook and offering fun opportunities to win free Jockey underwear.

Click here to enter our free underwear giveaway: http://bit.ly/winundies. (Mobile phone sign up: http://bit.ly/win_undies) We bet you have friends that wear underwear. Don’t forget to share so they can enter too.

Happy holidays and good luck!

Tighty Whities, No more

In the past, fashion in men’s underwear was an afterthought. Typically, fashionable underwear for men meant the waistband was still attached to the garment.

Recently, men, like women, are more conscientious about the wearing experience and its fashion influence. This is noted by Sean R., senior director for men’s design at Jockey, “You wear different shirts for different occasions and underwear is no different. Now more than ever, men are opinionated and demanding about what they want. It’s our job to facilitate their desires.”

Offering 109 styles of men’s underwear, you might wonder where we get inspiration for each. No matter the design or color, each pair of Jockey underwear starts with three core components: comfort, fit and quality. Once we have that, we design.

According to Sean, “Our biggest inspiration for men’s underwear comes from trend in the fashion market, and of course, identifying the need for a new product he can wear in his wardrobe. Whether it’s a streamlined, casual, stylish or compression fit, Jockey offers underwear to support his need for any occasion.”

Like the rest of your wardrobe, underwear too is dictated by seasons of the year. Sean points out, “Based on the season, fabrics and colors are the biggest differentiators. With colors, we feature two pallets: spring/summer and fall/winter.” The colors are influenced by trends of the season and something topical. For example, Jungle Green (spring/summer) or Dark Crimson (fall/winter). Each name takes on a masculine identity, assuring that you can splash in some color and still be manly. As for the fit, Sean proudly shares, “It’s seasonless.”

Wondering what the next breakthrough in men’s underwear will be? Unfortunately, Sean couldn’t spill everything. But, he did say; you’ll see more chemical finishes, light quick dry fabrics, diamond white, easy care, moisture-wicking and antimicrobial features.

It’s often stated underwear is a reflection of one’s personality. Tell us, what type of personality do you think Sean from our men’s design team has?

See the latest in men's fashion underwear from Jockey

Tim Tebow in Vogue Magazine

In a recent article on Vogue.com titled, “Superman Returns: Tim Tebow Touches Down in New York,” Jockey spokesman Tim Tebow talks everything from his celebrity status and professional career to his childhood and college training.

During his behind-the-scenes shoot, Tebow posed sporting a pair of underwear from the Jockey Go Collection. Check out the entire video below from the photo shoot.    

Striking a Pose: Athletes in Underwear Ads

Athletes striking a pose in their undies shouldn’t surprise you. In a recent USA TODAY article, “Athletes not shy to strut in underwear ads,” it is highlighted that jocks exposed in their underwear is becoming more commonplace.

For a BRIEF trip down underwear lane: In the 1970’s Jockey introduced the first ad of a pro athlete posing in their skivvies. The print ad featured Hall of Fame pitcher, Jim Palmer. Palmer’s ad was the first display of a pro athlete in their underwear. Palmer modeled the Elance bikini brief, the most provocative of the Jockey fashion line.

These days, pro quarterback Tim Tebow has been sporting Jockey underwear. The college gridiron star and Heisman Trophy winner joined Jockey as the spokesman of our Jockey staycool collection – our newest line of men’s and women’s temperature regulating underwear and t-shirts.

Tim Tebow

To read the full USA TODAY story on athletes stripped down to their underwear click here >>>
To see top athletes’ ad campaigns for underwear click here >>>

New Undies = Improving Economy?

Since it’s National Honesty Day, we’ll admit – we’re no economists. BUT, we do love reading news about underwear. Recently, Economy Watch wrote an article titled, “Infographic: 5 Strange Signs That The Economy Is Improving,” touting the correlation between men’s underwear and the economy. Specifically, one of the five strange signs of an improving economy is an increase in men’s underwear sales.

And to think, you thought an overflowing top drawer meant you had to wash undies less often. Below is a piece of the infographic featured in the Economy Watch article. For more on the story and infographic, click here.

Economy Watch - Men's Underwear

Let’s celebrate!

Tim Tebow

Wow! What a football season for Jockey spokesman, Tim Tebow. From the amazing finishes to Tebow Time, we certainly went through our fair share of fresh Jockeys. While a loss Saturday vs. New England officially ended the Jockey $1 MILLION “Super” Challenge, we decided to celebrate Tebow’s great season with a special surprise for all of our awesome fans. To learn more, visit www.jockey.com/tebow.

As an underwear company, we want people to wear really cool underwear. So, we introduced Jockey staycool, innovative underwear for men and women that regulates skin temperature, helping to keep you cool and comfortable all day long. Since Tim Tebow joined the Jockey team, not only is he our coolest quarterback, but he also wears our coolest collection – Jockey staycool.

We bet you’re wondering, “Does Jockey staycool actually work?” Two words: Tebow Time. Admit, you had no idea underwear was the secret to Tim Tebow’s success. He also proved Jockey staycool is perfect in the winter, too. That’s right, it’s called skin temperature regulation designed to help keep you cool (and sweat free) under all your winter layers. Sounds a little like Tebow’s playoff performance against Pittsburgh, huh? See, we told you, it’s all in the underwear.

‘Till next Tebow Time, we want to know what your favorite Tim Tebow memory was from this season? Don’t forget to check out our special surprise for Tebow’s great season here  ——–> www.jockey.com/tebow.

Staycool, everyone.

Ditch those layers!

Do your winter layers have you looking like the main character from “A Christmas Story?”  If so, your layering-up routine is all wrong.  If you can’t picture our favorite holiday-movie character, imagine wearing every piece of clothing you own at one time. Now are we on the same page? We’ve got the perfect solution to keep your wearisome winter wardrobe from getting too uncomfortable (& sweaty!).

Thanks to our new Jockey men’s and women’s staycool collections, getting ready to brave the cold doesn’t have to be such a struggle. “Why,” you ask? The simple answer is: Thermocules. Don’t worry, they’re not as scary as they sound.

The technology in Jockey staycool was originally developed for astronauts – making your underwear so cool it’s out of this world! More importantly, the proven technology helps regulate your skin  temperature so you feel cooler more and more comfortable all day, every day… all year long.

The recent findings conudcted byMarketing Research Company – Kelton Research – has us convinced that Jockey staycool is the perfect piece to layer underneath any wardrobe.  Here’s what they’ve discovered:
What do you think? Have you been layering up a sweat all this time?

To help share why Jockey staycool is the essential layering piece for your winter wardrobe, we turned to our friends from iwearyourshirt. Jockey is an official sponsor of iwearyourshirt.com and we work with them to giveaway and share really awesome Jockey products (like staycool). Plus, they make entertaining videos and do a really great job wearing our t-shirts!

Recently, they got their hands on some staycool and made videos to share why Jockey staycool is the smart way to layer up this winter. We hope you enjoy these videos as much as we do. When you’re finished, be sure to check out our men’s and women’s Jockey staycool styles on Jockey.com!

Staycool, everyone!

Just in Time for the Holidays: Jockey’s NEW November 2011 Catalog

With the holiday season right around the corner, we’re helping you give the gift of comfort and style to everyone on your holiday list (including yourself!). Make this season warm, comfy and festive with our favorites for under the tree:

Men’s and Women’s Thermals:
Winter weather fun starts here! Brave the winter cold this season with our warm and toasty waffles — available in colors you’ll love. Our men’s thermals provide a rugged, bulk-free foundation, perfect for layering up against colder temps.  Our women’s thermals provide lightweight, body hugging warmth and a stylish design, great for every holiday occasion. Find them in festive hues and feminine prints to make this season cozy and bright.

Don’t forget to check out our NEW men’s and women’s Smart Thermals, designed to regulate your skin temperature so you stay “not too hot, not too cold®…just right (now that’s smart layering!).

Men’s and Women’s Staycool Collections:
As the weather gets colder, the layers get heavier. Don’t sweat over it; stay comfortable all season long with skin temperature regulating styles from our popular men’s and women’s staycool collections (it’s the gift that keeps on giving). Available in convenient multi-packs, our men’s styles include 100% cotton crew and v-neck t-shirts and smooth, breathable underwear styles guaranteed for all-day comfort and support. Our women’s staycool collection features reversible t-shirt and tank styles, letting you create your look. Plus, stay cool and fashionable in your favorite underwear silhouettes in bright and colorful 3-packs. 

Modern Micro:
Designed with seamfree® construction and soft breathable fabric, our NEW women’s Modern Micro collection provides a smooth fit for long-lasting comfort. Give her a modern and stylish look with the fun, contrasting waistband and lower-rise fit of these silhouettes. Styles include: bikini, hi-cut, hipster and boyshort.

Classics:
Authentic quality you’ve come to know and expect from our true original. Create a white winter wonderland with picks from our men’s classic collection. These 100% cotton favorites offer a comfortable fit with a durable design.

Plus, for the first time, we’re introducing Jockey® auto-ship. Now, you can get your favorite Jockey® classics and more delivered right to your doorstep – it’s what we call top drawer service! How does this work? Shop our selection of auto-ship styles on Jockey.com®, decide the frequency you would like us to re-stock your top drawer, provide your shipping address and enjoy 10% OFF on all auto-ship orders.

No Panty Line Promise® Collection:
Avoid holiday lines. Enjoy any occasion with styles from our No Panty Line Promise® collection. You’ll love the silky smoothness and our promise of invisibility. No more lines, no more worries – wear your favorite outfits with confidence.

Sport Underwear:
Start your New Year’s resolution early! Our men’s Sport H-Fly collection provides maximum support for intense workouts. Wick your worries away with our quick-dry fabric that helps pull moisture away from your skin, keeping you dry and your body cool and comfortable. The men’s Sport Mesh collection offers no-fly construction for smooth, athletic support. Enjoy a NEW tag-free design for an irritation-free fit. Plus, available in bold colors, your workout won’t be the only thing making a statement.

Spread The Love:
November is National Adoption month. When you shop our new November catalog, you can make a difference in the life of an adoptive family. In support of Jockey Being Family® – our corporate initiative- Jockey® is donating one percent of all catalog and online sales, as well as 100 percent of sales from our Jockey Being Family® Bear, to the Debra Steigerwaldt Waller Foundation for Adoption which provides critical post-adoption support. Join us and help make a difference!

Happy holiday shopping!