LEGENDARY SERVICE … That Brightened Her Day

Donna G., of Virginia, was in a position she thought she’d never be in — selling her late mother’s home and her own home in a housing market that’s not the best she’s ever seen. For a little convenience during a stressful time, she called Jockey to order the exact products she wanted.

What she didn’t expect was a second package from Jockey containing bath beads and a comfy new robe.

“It was so hard losing mom,” she says, “I was so stressed out. I told that nice lady Paula [Jockey Consumer Care representative] all about it and she really seemed to feel for me. But, I never expected a spa kit. Thank you so much for brightening my life during a tough time.”

Have you experienced a random act of kindness that really made your day? If so, leave it in a comment below.

Jockey’s New Year’s Resolution

Ready or not, 2013 is here … and so are New Year’s Resolutions. Woo woo, right? Not so much.

After a recent Facebook fan poll, many of our fans are giving New Year’s Resolutions a thumbs down. As for us, we’ve got one REALLY important resolution – be a great resource for all things underwear. We all wear undies, why not learn ways to be more comfortable and confident in them? Seriously, nothing ruins a day quicker than a wedgie.

Throughout the course of last year, we asked both our Facebook and Twitter fans tons of questions about underwear: what to wear underneath a particular wardrobe piece; should you iron underwear; is underwear a reflection of one’s true personality; best way to eliminate a muffin top; is it weird to buy underwear for other people; which style of underwear do men look best in; should bra and underwear match; do men really use the fly on their underwear, etc.

Through those questions, we noticed a trend – our fans not only enjoyed answering our questions, but they liked hearing others opinions. In fact, fans started leaving us Facebook messages wondering if we could ask a question on our page. This got us thinking.

To be a great resource on all things underwear, we need to include questions you’re interested in learning about. So, let’s chat.

Leave a comment on this blog post (or email us at social@jockey.com) with underwear related questions you’d love for us to post on our Facebook or Twitter pages. When we post your questions we’ll keep you anonymous (unless you want your name included).

Ask away …

LEGENDARY SERVICE … That Goes Right To The Heart

Joanne S., of California, had a rough day; her beloved dog was diagnosed with cancer.

“I was just devastated,” she recalls. “And then I got a courtesy call from (Jockey) customer service thanking me for my order, and somehow that young lady (Jockey Customer Care representative Melinda) sounded so caring, I just spilled my guts.”

While Melinda’s kind tone impressed her, Joanne couldn’t believe her eyes when she got a sympathy card in the mail from Melinda and all the folks at Jockey. “It may seem like a small gesture, but it’s not. It’s the heart. I can tell you that I didn’t get a card from anybody but Jockey. It meant a lot to me to know that someone cares, really cares. How do you put a price on that?”

Have you experienced a random act of kindness that really made your day? If so, leave it in a comment below.

LEGENDARY SERVICE … That’s Red, White and Blue

“He’ll be home for Christmas.” That’s what Diane F., of Nebraska, shared when she called Jockey personal shopper Sandy.

Diane’s son was coming home from Afghanistan and a lot of his clothes weren’t coming with him.  So, she called Jockey to buy him a new “under-wardrobe” of all his Jockey favorites.

After the order was placed, Sandy and the entire Consumer Care team sent Diane’s son a range of red, white and blue underwear along with a special card expressing appreciation for his military service.

“I thought it was just wonderful and amazing. It shows that you’re more than great underwear, you’re great people,” said Diane.

Have you experienced a random act of kindness that really made your day? If so, leave it in a comment below.

LEGENDARY SERVICE … That’s A Show Stopper

When Toni C. of California celebrated her 50th wedding anniversary, she received an unexpected gift that stole the show.

“Everybody kept asking, who sent the beautiful flowers? I kept telling them this nice lady Vivian that I talked to at Jockey when I ordered underwear. I mentioned my anniversary while on the phone and the next thing I know, a lovely floral arrangement appeared at my door. Now-a-days, companies have to stand for something, and Jockey sure seems to do that. Anyway, thank you so much!” said Toni.

Have you experienced a random act of kindness that really made your day? If so, leave it in a comment below.

The Anatomy of a Wedgie

Wedgies. We know what you’re thinking. The old playground trick where you cruelly grab your friend’s underwear and yank until, well, they rip. Atomic wedgie, anyone? Anyway, as much fun as those days were, we’re focusing on the periodic, very uncomfortable wedgie that’s great at ruining your day.

Do you know what causes your undies to undesirably locate? With the help of our underwearologists, we took a much closer look at practical tips to help prevent a wedgie; scientifically known as an isosceles anomaly (who knew?!).

It may sound simple, but find a pair of underwear that fits you comfortably. As stated by Mackie G., senior manager, product development & garment analysis at Jockey, “Tight or very loose underwear is the major cause of ride up.” She further explained, “As you move about your day, underwear stretches, and loose fabric (the key ingredient in a wedgie) finds its way into unwelcomed territory.” Finding a good fit isn’t always easy. To ensure Jockey underwear provides unmatched comfort and fit, Mackie notes, “We put them through extensive wear testing and live model fittings.”

Another important factor for a wedgie-free fit includes complementing the right fabrics between your underwear and your clothes. First and foremost, Mackie says, “Your underwear should match your outfit and activity.” Here are a few top drawer tips for a comfortable fit:

  • Your wardrobe should dictate your underwear
    • Relaxed wardrobe pieces like chinos or looser fitting jeans work well with 100% cotton underwear. On the other hand, tighter fitting clothing needs a cotton spandex blend for gentle stretch to help maintain a streamlined look
  • Sport/Active underwear is a must for fitness activities
    •  Polyester/Spandex fabric blend is light and smooth and offers the needed support and stretch for increased athletic mobility
      • Opt for a garment with quick dry fabric to keep you cool and comfortable
  • A particular silhouette isn’t necessarily wedgie-prone. The key is avoiding excess fabric. The more available, the more opportunity for a wedgie

 

Now that we’ve picked a part the wedgie, we bet you’re wondering, what if I take all the steps to get proper fitting underwear, and I still get one? Don’t worry, we asked our underwearologists that too! Unfortunately, they have no tricks for relieving a wedgie in a politically correct way. BUT, they did offer one suggestion; seek an empty room to avoid the all-too-common public display of “The Squirm,” also known as the wedgie dance.

The Life of a Jockey Underwear Architect

As kids, we all had career aspirations like doctors, professional athletes, police officers, teachers and so on. But, where was the kid screaming, “I want to be an underwear architect!” Perhaps it’s a special breed; after all, many of us aren’t comfortable discussing our undies or talking to people about theirs.

One of the most interesting things about working with underwear is the conversations. We’ll be honest, it’s not uncommon to talk H-flies, waistbands and wedgies over lunch. As result, that work/life filter gets tricky.

We sat down with Yildiz W., senior director of product development at Jockey for some real insight into that work/life filter of an underwear architect. Due to the nature of her job, Yildiz shares, “We’re always trying to innovate and offer our customers unmatched features and fit in underwear. Sometimes, that means picking the brains of friends and family members about what they like/dislike in a pair of underwear. After all, they’re no different than our customers.”

Want an example of that conversation? At a recent dinner party, Yildiz says she managed to turn the topic to underwear in attempt to research how her male friends used the fly on their underwear. There’s that work/life filter we mentioned. Anyway, Yildiz discovered four of her five friends actually used their fly. For us underwear folks, that’s almost like winning the lottery.

Aside from less than normal conversation habits, Yildiz shared when meeting new people and mentioning she works at Jockey, underwear waistbands start flying out. She jokingly admits, “I’m not sure whether to laugh or immediately change the topic.”

Well, now it’s uncomfortably obvious that working with underwear seriously impacts our social lives. But, we have a really good reason — we’re trying to make the best undies in the world, and sometimes that means asking friends about theirs.

So, it’s only appropriate we hear from you: What’s your favorite underwear style?