An Underwear Survival Guide for the Modern Holiday Traveler

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The holidays are just around the corner, bringing some of the happiest moments of the year, but also some of the most stressful. While the thought of reuniting with loved ones, spreading holiday cheer, and indulging in grandma’s apple pie … Continue reading 

Fall, Cold Weather and Layering with Jockey

Temperatures are dropping, leaves are changing and frost is now visible on the ground with the daily rising of the sun. In some places, snow is already falling. Just because the weather’s getting chilly doesn’t mean we should, too. Jockey has the best products to keep everyone warm and comfortable throughout the fall and into the winter season. And, when it comes to staying warm, it all starts with layering.

Women's Snowflake Thermals

The Importance of Layering

Layering is important all year long to stay warm and dry, but it becomes even more essential as the temperatures get cooler. Here’s a brief overview of how to layer:Men's Flannels, Fleece and Thermals

  • Base Layer: A base layer is the most important one of all. It should be warm and cozy, yet still movable and breathable. It should also dry quickly. If you should get one layer 100 percent right, it’s got to be the base layer.
  • Mid Layer: Mid layers are any outdoor lover’s main source of insulation. These are often made of down, wool or warm synthetic materials. They are removable as sunshine or physical activity bring warmth, but can also be put back on as temperatures drop again.
  • Outer Layer: Outer layers are made with one goal in mind: protection from the elements. A good outer layer is both waterproof and windproof. It will keep you dry and warm.

Creating Layers with Jockey

Layering may involve a lot of clothing items, but it doesn’t have to mean becoming bulky. Jockey has lightweight products that will keep you fashionable and warm. When it comes to layering, Jockey knows the most important focus should be the base layer, as that’s the one that sits closest to the body and needs to keep you warm and dry.

Base Layers for Men

Jockey offers key base elements for the top and bottom. First, there are the men’s long sleeve thermal shirts that provide cozy warmth without sacrificing movability and breathability. There are also men’s moisture wicking underwear, which provide support, dryness and comfort. Men can also keep their legs warm with Jockey’s soft, yet durable Thermal Long Johns.

Men's Thermal Layering

Mid Layers for Men

Jockey also offers many mid-layer options to keep guys toasty in the fall and winter.

Men's Activewear layeringThe Quarter-Zip, with Mesh Insert, is a pullover that is both stylish and soft, but also features plenty of flexibility. The Jockey® Long Sleeve Crew adds warmth, but also has side seam vents to help cool quickly. The Pebble Fleece Quarter Button Henley offers a vintage twist on the mid layer, combining both practical features, like protection from the elements, with a fresh, collared look.

 

 

 

Base Layers for Women

Women's Mid Layers

Women have just as many base layer options as men. Jockey’s for women underwear come in all shapes and sizes, making them the perfect fit for any woman. A Modern Tactel Cami provides all-day breathable warmth with a touch of femininity. You also can’t go wrong with Jockey’s wide range of thermal wear for women which keep you warm without adding unnecessary bulkiness. There are also plenty of warm Boot Socks and Stretch Wool Long Jane options available to keep women’s lower halves toasty.

 

Mid Layers for Women

Reversible Open Wrap Cardigan

Jockey’s mid layer women’s line offers just as wide of a selection. A couple favorites include the Reversible Open Wrap Cardigan, which blends comfort and style in a two-tone wrap. The Fleece Full Zip Hoodie works perfectly on extra cold days and is complete with full lining and a drawstring hood to make sure you’re prepared for all weather conditions.

 

Women's Top Layers

By starting with a comfortable and cozy base layer to adding a bit of style and versatility with the mid layer, Jockey helps set the standard for smart and stylish layering all fall and winter long.

Get Ready for a Whole New Sleep: Jockey Enters the Bedding Market

Get Ready for a Whole New Sleep: Jockey Enters the Bedding Market

New license partner Pacific Coast Feather to help create a premium line of soft, long-lasting bedding basics

KENOSHA, Wis. (October 1, 2015) – Jockey International, Inc. today announced a new licensing agreement with the country’s leading manufacturer of down and feather bedding, Pacific Coast Feather Company (PCFC). The new Jockey bedding collection debuted this week at the New York Homes Fashion Market. The brand will show a range of bedding basics including comforters, duvets, pillows, pillow protectors, feather beds, fiber beds, mattress pads, mattress toppers and mattress protectors.

Jockey’s commitment to innovation seamlessly aligns with PCFC’s knowledge of comfort and durability to create a premium line of soft, long-lasting bedding basics.

“Our consumers have always trusted Jockey against their skin. As America’s leading provider of intimates and underwear, we saw a unique opportunity to apply our innovative apparel technologies to the bedding space,” said Milou Gwyn, vice president of domestic licensing at Jockey. “We are thrilled to show our consumer how innovation and technology can change the way they sleep. Successfully upgrading bedding basics will further enforce Jockey’s position as a reliable provider of everyday essentials for the consumer.”

The partnership, brokered by the Joester Loria Group, will focus on innovating classic bedding basics by introducing Jockey’s technical apparel fabrics to PCFC’s long-tested comfort bedding techniques. Jockey’s supersoft fabric, previously applied to undergarments and activewear, is used to make duvets and pillows softer and less stiff. In development are stain-resistant textiles that will help keep at-home whites at their brightest. Additionally, moisture wicking and stay dry features will pair with temperature regulating technology that will yield breathable bedding to keep you cool through the night.

PCFC has been modernizing the bedding market since their inception in 1884. As a leading supplier of feather and down pillows to luxury hotels, the family-run business offers valuable insight into the needs of the consumer. Techniques for creating the softest, lightest, and fluffiest bedding were developed over many years of testing and creating new fabrication methods by combining European old-world craftsmanship with modern bedding innovations.

About Jockey International, Inc.

Founded in 1876 Jockey International, Inc. is a privately held company with headquarters in Kenosha, Wis. Today, Jockey apparel products are sold in major department and specialty stores in more than 140 countries around the world. Jockey is committed to quality, comfort, fashion and innovation. As Jockey grows, the simple commitment to serve our consumers’ needs continues to be our company’s hallmark. Need more Jockey in your life? Shop us at Jockey.com, call or text us at 1-800-JOCKEY-1 and follow us on Facebook, Twitter, Pinterest, Instagram and YouTube.

About Pacific Coast Feather Company

Pacific Coast Feather Company is the global leader in the basic bedding industry. Pillows, comforters, mattress pads, and feather beds from the Company offer premium quality, comfort, support and durability. As a family owned business, PCFC remains true to its heritage, following the uncompromising European traditions of craftsmanship established in 1884 by Company founder, Joseph Hanauer.

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Jockey International, Inc. Debuts Footwear

KENOSHA, Wis. (June 23, 2015) – Jockey International, Inc. today announced the launch of men’s and women’s casual footwear, a new licensed category for Jockey. The heritage American brand is partnering with internationally recognized footwear experts, The Eastman Group, to design, manufacture and market casual footwear, slippers, flip flops, and athleisure styles for men and women that deliver on Jockey’s tradition of innovation.

Jockey has been searching for the perfect partner with whom they can expand into the footwear space, a long-awaited category for the brand. Athleisure, a combination of casual and active lifestyles, will be the focus of the collection, filling a void in the industry with comfortable, casual and durable footwear for a variety of activity levels.

Founded in 1986, The Eastman Group specializes in technical fabrics and innovative techniques; the perfect match for Jockey whose mission is to provide high quality, comfortable and innovative apparel to consumers.

“We have found an ideal match with the Eastman Group, which has extensive knowledge of the footwear industry to pair with Jockey’s expertise in textile technology and comfort features,” said Milou Gwyn, Vice President of licensing at Jockey International, Inc. “This seamless integration of quality, cross-functional and technology-driven footwear falls perfectly in line with Jockey’s commitment to deliver innovative products.”

Jockey’s new men’s and women’s footwear collections will feature cutting edge materials which regulate temperature; cooling in warm weather and insulating in the cold. The shoes will also include moisture-wicking fabrics with anti-microbial properties; a must-have in footwear. The full collection will feature slippers in the fall months, sandals in the warmer seasons, and casual athleisure footwear year-round.

The new Jockey footwear collection will debut with a soft launch for the spring/summer 2016 season, with a full launch in fall/winter 2016.

About Jockey International, Inc.
Founded in 1876 Jockey International, Inc. is a privately held company with headquarters in Kenosha, Wis. Today, Jockey apparel products are sold in major department and specialty stores in more than 140 countries around the world. Jockey is committed to quality, comfort, fashion and innovation. As Jockey grows, the simple commitment to serve our consumers’ needs continues to be our company’s hallmark. Need more Jockey in your life? Shop us at Jockey.com, call or text us at 1-800-JOCKEY-1 and follow us on Facebook, Twitter, Pinterest, Instagram and YouTube.

About The Eastman Group
The Eastman Group was founded in 1986 by footwear industry veterans, the Mizrachi family. With a vision of quality & value priced relationship, producing beautiful, quality footwear,  all offered at great prices, The Eastman Group brings industry experience and expertise to create footwear for some of the world’s leading apparel providers.

Summer Style is Saved by Skimmies® Slipshorts

Comedic actress and on-the-go mom Alyson Hannigan partners with Jockey
to promote its Skimmies® slipshort collection and help women avoid summer dressing dilemmas

KENOSHA, Wis. (June 9, 2015) – Today’s women spend many a summer night fretting about the next day’s outfit, planning every detail to stay on trend, as well as combat the elements of the season. They dread walking to work on those hot sticky days and are a bundle of nerves over the static cling that might leave their summer dress all bunched up. Visions of maintaining a simple grace while riding their bike through the city are blurred with nightmares of flashing a bit too much skin. Enter “The Solutionary™,” Jockey’s new dictionary of fearless solutions to define and conquer every summer fashion obstacle with Jockey Skimmies® slipshorts, an everyday underwear that smooths like a slip and covers like shorts.

To bring these funny and all too familiar fashion dilemmas to life, Jockey teamed up with actress Alyson Hannigan (“How I Met Your Mother,” “Buffy the Vampire Slayer,” “American Pie”) to create a series of online videos – highlighting The Solutionary™ – which will be featured on Jockey’s website. Women are #SavedBySkimmies when Alyson takes to the streets to intercept real-life fashion obstacles and helps the potential victims avoid embarrassment and confidently step out in the latest summer styles. The first of the films, entitled “Flash Cycle,” is set to debut on June 17 with three additional films rolling out in the following weeks.

“As women, and moms especially, there’s a code to help each other out when it comes to wardrobe malfunctions,” said Alyson Hannigan. “In creating the videos it was fun to intervene in situations all women can relate to. I’ll admit, while toting my daughters around, I juggle ‘The Flamingo’ almost daily and Jockey Skimmies has been the perfect solution. There is peace of mind that comes from walking out the door in my Skimmies and knowing I’m covered.”

The Solutionary™ includes the following fashion faux pas:

  • The Flash Cycle: a verb, trying to keep covered when an unexpected breeze picks up
  • The Flamingo: a verb, a multi-tasking mom technique used when the show must go on but showing too much skin isn’t in the script
  • The Shakedown: a verb, this classic move combines one part wiggle and two parts tug, brought about by all over static cling
  • The Namaste Dry: a noun, for when the hard work pays off but sweating it isn’t your style
  • The Friction Affliction: a noun, a bow-legged stride that aims to keep a dreaded thigh fire from ruining your day

Skimmies slipshorts are revolutionary lightweight underwear that cover your bum, keep panty lines to a minimum and offer anti-static defense to save the day. Skimmies are everyday underwear that smooth like a slip and cover like shorts without the constrictions of shapewear, so you can enjoy all that summer has to offer without worry: a picnic in the park, a bike ride, a new yoga class, an outdoor concert … the list goes on and on.

“Skimmies save women from the sweaty, static-ky and skirty moments of summer,” said Jessica Burns, director of integrated marketing and communications at Jockey. “By eliminating fears of overexposure and friction, Skimmies slipshorts allow women to comfortably and confidently tackle summer fashion moments head on.”

To view The Solutionary™ videos starring Alyson Hannigan and hilarious unscripted content that resulted, visit Jockey.com/SavedBySkimmies.

About Jockey International, Inc.

Founded in 1876 Jockey International, Inc. is a privately held company with headquarters in Kenosha, Wis. Today, Jockey apparel products are sold in major department and specialty stores in more than 140 countries around the world. Jockey is committed to quality, comfort, fashion and innovation. As Jockey grows, the simple commitment to serve our consumers’ needs continues to be our company’s hallmark. Need more Jockey in your life? Shop us at Jockey.com, call or text us at 1-800-JOCKEY-1 and follow us on Facebook, Twitter, Pinterest, Instagram and YouTube.

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IMAGE DISTRIBUTED FOR JOCKEY SKIMMIES. The Solutionary(TM), Jockey's new dictionary of fearless solutions to design and conquer every summer fashion obstacle with Jockey Skimmies(R) slipshorts, features fashion faux pas such as The Flash Cycle.

The Solutionary(TM), Jockey’s new dictionary of fearless solutions to design and conquer every summer fashion obstacle with Jockey Skimmies(R) slipshorts, features fashion faux pas such as The Flash Cycle.

IMAGE DISTRIBUTED FOR JOCKEY SKIMMIES - Actress Alyson Hannigan passes out Jockey Skimmies(R) slipshorts to help women avoid embarrassing fashion mishaps while filming scenes for The Solutionary(TM) video series on Wednesday, June 3, 2015 in Los Angeles. The video series will debut on jockey.com/savedbyskimmes in mid-June.  (Photo by Jordan Strauss/Invision for Jockey Skimmies/AP Images)

Actress Alyson Hannigan passes out Jockey Skimmies(R) slipshorts to help women avoid embarrassing fashion mishaps while filming scenes for The Solutionary(TM) video series on Wednesday, June 3, 2015 in Los Angeles. The video series will debut on jockey.com/savedbyskimmes in mid-June.

Jockey joins Newcastle’s “Band of Brands”

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Jockey is a proud partner of Newcastle’s “Band of Brands” ad, the first-ever crowdfunded Big Game spot. The spot features Newcastle Brown Ale and 37 other brands including a “brief” appearance by Jockey. Happy viewing! Oh, and no need to … Continue reading 

Jockey Supports Madison Bumgarner’s Greatness

In support of the world’s greatest Bum, Jockey created limited-edition “MadBum” underwear 

KENOSHA, Wis. (Oct. 29, 2014) – Three championships. One great Bum. In support of Madison Bumgarner’s third championship and one of the greatest baseball performances in postseason history, Jockey International, Inc. Jockey International, Inc. today unveiled Jockey “MadBum” underwear as part of its ongoing Supporting Greatness campaign. The Supporting Greatness campaign – on TV, in print, online, outdoor and through media partners – showcases the greatness of Jockey’s quality-crafted products, and the great men who were supported by them. The campaign currently features historical greats Babe Ruth, Buzz Aldrin and George Patton.

“Jockey is an iconic American brand that has supported baseball and the greatness of its players for years,” said Madison “MadBum” Bumgarner. “I’m proud to wear Jockey and celebrate this championship with my teammates and the great ‘bums’ everywhere.”

“Jockey’s Supporting Greatness campaign recognizes and honors individuals who have achieved greatnesss,” said Dustin Cohn, CMO of Jockey International, Inc. “Madison Bumgarner is one of the all-time postseason greats with a name that’s a perfect fit for the Jockey brand.  We’re proud he wears Jockey and congratulate him on a 3rd championship.”

A limited quantity of “MadBum” underwear will be distributed at celebrations around the city tonight and at the championship parade in San Francisco. For more information on the Supporting Greatness campaign, visit SupportingGreatness.com or join the #SupportingGreatness and #MadBum conversation on Twitter with @Jockey.

About Jockey International, Inc.
Founded in 1876, Jockey International, Inc. is a privately held company with headquarters in Kenosha, Wis. Today, Jockey apparel products are sold in major department and specialty stores in more than 140 countries around the world. Jockey is committed to quality, comfort, fashion and innovation. As Jockey grows, the simple commitment to serve our consumers’ needs continues to be our company’s hallmark. Need more Jockey in your life? Shop us at Jockey.com, call or text us at 1-800-JOCKEY1, visit our blog, and follow us on Facebook, Twitter, Instagram, Pinterest and YouTube.

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