Personal shopper, Alice Smith, was finalizing an order for Ginnie W. of Chapel Hill, N.C. when Ginnie mentioned how she had been struck by a drunk driver, and could be laid up for quite a while yet. After completing the call, Alice looked up Ginnie’s order history and found that, although Ginnie had ordered a lot of Jockey® underwear (usually in shades of blue), she had never tried Jockey® sleepwear.

To provide her with some extra comfort during her recuperation, Alice sent Ginnie some comfy sleepwear in what turned out to be Ginnie’s favorite color: blue!

Ginnie can’t believe what great customer service Jockey® offers (to her it seemed like Alice could read her mind), going to the extend of figuring out her favorite color!

Personal shopper Laura Otter was between calls, updating Jockey Club® account addresses. She noticed an unusual note on Trudy L’s change form, it said “…house burned down.”

Touched, Laura went out at lunch to look for a special card to send Trudy. One caught Laura’s eye. The front said, “This is the mystery: life brings trouble but also comfort.” It was perfect. Laura enclosed a $100 Jockey Gift card to help Trudy rebuild, along with a personal note of support.

Great job, Laura, for showing our consumers that Jockey® comfort is all around!